2017 Convention
Oct 19 – Oct 23, 2017
Silicon Valley, CA
PROGRAM DETAILS
PFDI went to Silicon Valley, home of some of America’s most forward thinking companies. We visited industry leaders such as Apple, Visa, Google, Tesla, and many more, and gained insight on innovation and digital marketing strategies. And, we heard from some of Stanford University Graduate School’s top professors.
WHAT WE LEARNED
- The future of marketing and digital trends
- Leveraging your social media
- Big Data and why is it important to funeral service
- Gathering and storing information to better understand families
- Industry disrupters & how to stay ahead of the competition
- How “artificial intelligence” is helping to automate processes and reduce costs in the funeral industry
